Focus on – Jacqueline Ashton
Meet Jacqueline Ashton – Toronto-based creative, model (+ future DJ) Jackie was the photographer on one of our first shoots, in collaboration with Easy Period back in 2018. We reconnected this summer...
Meet Jacqueline Ashton – Toronto-based creative, model (+ future DJ) Jackie was the photographer on one of our first shoots, in collaboration with Easy Period back in 2018. We reconnected this summer...
After a busy year + hectic holiday season, I am so ready for January to roll around. And I love a New Year’s resolution to mark that change in the...
Since launching Soft Focus, it's been our goal to create a collection + platform for women to feel at ease in. And it's a feeling we truly want all women to...
We design Soft Focus to bring those bedtime/downtime feels into your everyday. Our pieces are comfy + effortless – of course – but with a sense of chic that makes them perfect for anytime. Especially...
A change in season always seems to feel like a new beginning. Summer into Fall is an especially big one, maybe because of that forever lingering sense that it’s the...